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Great Wall Motor Explores Plant Options in South Africa to Boost Local Production

Chinese automaker Great Wall Motor is evaluating options to establish a manufacturing presence in South Africa, as it seeks to expand its footprint and reduce reliance on vehicle imports, according to Reuters.

The company is considering multiple pathways, including sharing an existing factory with another automaker or acquiring a local plant, rather than building a new facility from scratch, which executives say would take significantly longer. Discussions have already been held with companies such as Mercedes-Benz and Nissan as part of its evaluation process, MarketScreener reported.

One option under consideration is contract manufacturing at Mercedes-Benz’s East London facility, reflecting a broader trend of collaboration as automakers adapt to global trade pressures and shifting demand. However, no final agreement has been reached, and the company continues to assess the most viable route for local production.

The move comes as Chinese carmakers increasingly invest in overseas manufacturing to navigate rising trade barriers and regulatory scrutiny on exports. For Great Wall Motor, local production in South Africa could also support future exports and deeper market penetration across the African continent, where demand for hybrid and electric vehicles is steadily growing.

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Samuel Oluwamayomikun
Samuel Oluwamayomikun
Samuel Oluwamayomikun is the Editor in Chief and Lead Copywriter at Empire Magazine Africa, where he leads editorial direction and shapes compelling narratives across business, culture, leadership, and African excellence. With a sharp eye for storytelling and strategic communication, he oversees content development, brand voice, and high impact features that position individuals and organisations with clarity and influence. His work sits at the intersection of journalism, brand storytelling, and editorial strategy, ensuring every piece published aligns with Empire Magazine Africa’s standard of depth, credibility, and cultural relevance

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