Eurovision Song Contest 2026 contestants and delegations walked the iconic turquoise carpet in Vienna ahead of the official opening of Eurovision week, transforming the Austrian capital into a global celebration of music, fashion, and culture. The event marked the formal launch of the 70th edition of Eurovision, with all 35 participating acts appearing together before fans and international media, as reported by Reuters.
The turquoise carpet stretched from Vienna’s historic Burgtheater to City Hall Square, where thousands of spectators gathered for live performances, interviews, and fan celebrations. Organisers said the ceremony was designed to reflect Vienna’s identity as a global “capital of music,” blending orchestral performances with pop and folk music representing participating countries.
Austria’s representative COSMÓ drew major attention during the event, describing the opening ceremony as the official “starting signal” for Eurovision week ahead of the grand final later this month. The ORF Radio Symphony Orchestra and Woodstock Allstar Band also performed throughout the ceremony, welcoming delegations with country-inspired musical arrangements.
Fans across Europe followed the spectacle live through broadcasts and online streams, with social media filled with reactions to contestant fashion, performances, and memorable red carpet moments. Analysts say the turquoise carpet has evolved into one of Eurovision’s biggest cultural showcases, highlighting the contest’s growing influence far beyond music alone.
