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Tola Akerele Championing Nigeria’s Creative Industries Through Art, Design and Culture

Tola Akerele has emerged as a pivotal figure in Nigeria’s creative economy, seamlessly blending her background in finance and design with a deep commitment to culture, visual arts and heritage. As Director-General of the National Theatre Nigeria and founder of key creative enterprises, she is helping reimagine how art, design and culture drive opportunity and identity across Africa.

Akerele’s professional journey began in investment banking where she worked with institutions such as Credit Suisse, Deutsche Bank and BNP Paribas in London. According to Nairametrics, she holds a BSc in Economics and Politics from the University of Bristol and qualified with the Chartered Institute of Management Accountants before migrating into design and culture. A move back to Nigeria in 2003 saw her transition into interior design, founding the firm iDESIGN and establishing the cultural hub Bogobiri House in Lagos.

Read Also: Sim Tshabalala Powering Africa’s Financial Transformation Through Leadership and Strategy

Her work in design has been matched by leadership in the arts. She studied at the Parsons School of Design in New York and the KLC School of Design in London, equipping her with creative credentials that informed her later ventures. As reported by The Guardian Nigeria, Bogobiri House evolved from boutique hotel to cultural destination where art, food, music and theatre converge, a reflection of her vision for a creative ecosystem where culture and commerce meet.

In 2024 Akerele received presidential appointment as Director-General of the National Theatre, signalling government confidence in her ability to lead the intersection of culture, the arts and the creative economy. Vanguard News cited traditional rulers commending her appointment as timely for reform and revitalisation of the institution. Her influence in the visual arts has also been notable: she founded the +234 Art Fair which, according to BusinessDay, spotlights emerging Nigerian artists, promotes affordability of art and nurtures creative talent at scale.

Akerele has spoken publicly about the importance of packaging Nigerian food, art and design to global audiences. In a BusinessDay interview she explained that dishes, interiors and artworks rooted in Nigerian tradition can compete globally if presented with creativity and quality. Her cookbook, The Orishirishi Cookbook, is one example of how she bridges culture, food and design.

Tola Akerele’s leadership reflects a belief that Nigeria’s creative sector is not just about self-expression, it’s about value creation, jobs and identity. Through design firms, art fairs and public cultural institutions she continues to reshape the landscape of creative enterprise in Africa. Her story shows how art, heritage and business can converge to build new ecosystems of opportunity.

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