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Diageo Moves to Sell East African Breweries Stake for $2.3 Billion

Diageo Plc has announced plans to divest its stake in East African Breweries Limited (EABL) for approximately $2.3 billion, according to Bloomberg. The move is part of Diageo’s broader strategy to streamline its portfolio and focus on high-growth markets, sources familiar with the matter told Reuters.

The transaction is expected to attract regional and global investors, as EABL remains a leading player in the East African beverage market. CNBC Africa reports that the sale could also unlock capital for Diageo to invest in emerging markets and digital initiatives.

Company executives emphasized that the divestment will not affect ongoing operations in the region and that EABL will continue to pursue growth opportunities in Kenya, Uganda, and Tanzania, according to Bloomberg.

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