Malik Afegbua is a Nigerian filmmaker, visual artist, and creative technologist known for pioneering the use of artificial intelligence in fashion storytelling. As the founder of Slickcity Media, Malik Afegbua has emerged as one of Africa’s most innovative digital creatives, using technology to challenge norms, reshape narratives, and position African creativity within the future of global visual culture.
Malik Afegbua’s journey into creative expression began outside traditional art pathways. Initially trained in business, his transition into filmmaking and visual storytelling was sparked in 2011 when he received a camera, a moment that redefined his career trajectory. Over time, he developed his craft as a self-taught filmmaker, producing commercials, documentaries, and branded content for global companies. This evolution laid the foundation for his eventual exploration of artificial intelligence as a creative tool.
At the core of Malik Afegbua’s work is a distinctive fusion of technology and storytelling. He gained global recognition in 2023 with his groundbreaking project The Elder Series, an AI generated fashion showcase that reimagined elderly African men and women as runway models in vibrant, stylish attire. The project challenged stereotypes around aging and representation in fashion, presenting older individuals in a space traditionally dominated by youth. The series went viral globally, sparking conversations about inclusion, creativity, and the evolving role of artificial intelligence in art.
Malik Afegbua’s impact extends beyond visual aesthetics into cultural and social discourse. His work has been praised by global institutions including the World Health Organization for contributing to efforts aimed at combating ageism, while also drawing attention from leading figures in fashion and film. His ability to merge African identity, futurism, and technology has positioned him as a leading voice in the emerging intersection of AI and creative industries.
Looking ahead, Malik Afegbua continues to explore new frontiers in artificial intelligence, including projects focused on preserving African history and storytelling through digital innovation. His vision is rooted in ensuring that African narratives are not only preserved but amplified within the global digital future. Through bold experimentation and a commitment to meaningful storytelling, Malik Afegbua is redefining how art, technology, and culture intersect in a rapidly evolving world.
